Content

Founded in 2011, Wikimetal has become the largest portal for original rock and metal content, updated daily with news, interviews, and concert coverage. The portal seeks to inform the public about the music world and provide insight into how music fits into society.

Founded in 2018, Mad Sound focuses on the independent/alternative rock and pop scenes. However, as genres become increasingly hybrid, other musical expressions are welcome. With original content, Mad Sound offers a unique view of the music world, seeking to expand the way we consume music.

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Ghost

Campaign on Wikimetal promoting the timeline for Ghost’s new album, “Skeletá,” following each stage of the release with banners, an interview, posts on social media, and on the website.

System Of A Down in Brazil

Promotional campaign for System Of A Down’s final tour concert at the Interlagos Racetrack. The campaign on Wikimetal featured exclusive content on the website and social media, strategic banners, and partnerships with influencers to engage fans and expand the event’s reach.

Hollow Coves

As part of its partnership with independent record label Nettwerk, Mad Sound promoted Hollow Coves’ new album, connecting indie folk fans with the Australian band. The campaign included songs on playlists, banners, and sponsored posts on social media.

Letdow

In the campaign for Letdown.’s album, released by Big Loud Records, Mad Sound produced content throughout the project’s launch timeline. In addition to boosting social media engagement, banners directed the audience to streaming platforms.

Evanescence in Brazil

Media campaign to promote Evanescence concerts in Brazil in October 2023. The project included banners throughout the website, as well as articles on the website and posts on social media.

AVATAR

Media campaign to promote AVATAR’s single, “The Dirt I’m Buried In.” The project included banners and articles on the website, as well as posts on social media.

Iron Maiden in Brazil

Media campaign to promote Iron Maiden concerts in Brazil between August and September 2022. The project included banners across the website, as well as articles on the website and posts on social media.

Knotfest Brazil

Media campaign to promote the first edition of the Knotfest festival in Brazil in 2022. The project included banners and articles on the website, as well as posts on social media.